FAQ

Straight answers, before you spend a dollar.

What the audit covers, what it costs, and what we can and can't promise.

What is an SEO + GEO audit?

An SEO + GEO audit checks whether search engines and AI assistants can find, understand and recommend your business. It covers traditional SEO (how Google finds and reads your site) plus GEO, short for generative engine optimization, which measures how your business shows up in AI answers from tools like ChatGPT, Gemini and Perplexity.

How is AI visibility different from traditional SEO?

Traditional SEO is about ranking in a list of links. AI visibility is about being named in an answer. AI assistants read the same web Google reads, but they give one recommendation instead of ten blue links, so being readable and clearly described matters even more. The foundation overlaps heavily, which is why one audit covers both.

Can you guarantee my site will appear in ChatGPT or rank #1 on Google?

Honestly, no one can. AI answers and search rankings are controlled by the platforms, not by anyone you hire. What we can do is remove the barriers, measure where you stand using real customer questions, and give you a ranked plan, so search engines and AI have every reason to find and recommend you.

Is this different from a normal SEO audit?

Yes. Everything a traditional SEO audit checks is included, plus whether AI tools can read your site, whether the business facts in your code are right, and real AI testing where we ask actual customer questions and quote the answers word for word. Most SEO audits tell you about Google. This one also tells you what ChatGPT says about you.

Do I need to give you access to my website?

No. The audit runs entirely on what's publicly visible, the same view search engines and AI systems have. No logins, no analytics access, nothing to install.

Will you fix the problems, or just list them?

Every finding comes with a specific recommended fix, ranked by priority, written so your developer can act on it the same week. Hands-on help is available separately. Ask about it on the strategy call.

How long does the audit take?

The free check arrives by email in minutes. The full audit is delivered within two business days of payment.

What if the audit finds nothing wrong?

It hasn't happened yet. Every site we've audited so far had issues the owner didn't know about, and the most recent had 30, including 6 critical. If your site really is clean, the report proves it, and that certainty is worth having before you spend more on content or ads.

Do I still need SEO if I only care about AI search?

Yes. AI assistants rely on the same web that Google reads. A site that's invisible to Google is invisible to AI too. One foundation serves both.

What's the difference between the free check and the paid audits?

The free check is an automated scan of your homepage basics (speed, business info in the code, whether AI tools can get in), with your top five issues by email. The Full Audit ($149) checks your whole site, compares you to competitors, asks ChatGPT real questions and delivers every finding ranked with fixes. Audit + Strategy ($349) adds live testing across ChatGPT, Claude and Perplexity, a deeper competitor review and a 30-minute strategy call.

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